Three Facebook Group Search Tips

Back in 2018, Mark Zuckerberg was focused on getting more people to engage on their platform. Facebook Groups became a very important tool to use to do just that. Facebook rolled out an algorithm known as “Facebook Zero,” and simply put, this is the reason why you most likely see Group content dominating your newsfeeds. (Hootsuite)

Many people who are involved in Facebook Groups are highly engaged. Once a person joins a group, there seems to be a false sense of anonymity in a way. Meaning, that no one outside of this group can see my posts. If the group is public, that is simply not the case.

It is important to remember this when you are conducting research on your person of interest.

We covered this in a previous blog. The “Must Have” to the “Nice to Have” in Social Research for OSINT featured a case study. From all appearances the POI seemed to be pretty clean cut. Someone who you would never suspect would use drugs. However, once we located a group she was active in, it revealed a different side to her.

When conducting scans, we have found some seemingly “hidden” posts in groups that were very helpful to our client’s case.

Hidden VS. Private Groups

According to Hootsuite:

Private and visible Facebook groups can be found through search, and it requires approved membership in order to see anything beyond a group description, members, and group history.

Private groups that are hidden can only be found by current members and those who have been invited to the group already (even if they aren’t members yet). Only members are able to view the group content beyond that waiting-room-styled display above.

Most business groups are most effective when set to private and visible. People can find you and you have full control of who gets to see and view group content, giving you the best of both worlds for a balance of quantity and quality while still being findable.

Hidden groups are most effective for internal team use or if you want to set up a highly-exclusive group that’s invite-only and don’t want the backlash of angry people who aren’t accepted.

Tips to Search Facebook Groups

  • Need a quick and easy way to search for groups? Start with Facebook’s Browse Groups page which is designed to help you locate a group that fits your interests.
  • Once in the Browse Group area, you can filter the search down a bit (see below).
  • If you have an idea that your POI is active in a particular group that is public, you can easily use the magnifying icon right on the page to search the group for names, keywords, dates, etc..

People who post in groups, seem to be more vocal, more honest and sometimes reveal much more than they are even aware of. It may be because they view it as being more “private” and not publicly available on their own profile page or timeline.

3 Ways to Find Someone’s Email Address

When conducting online research, a person’s email address can be vital. When you consider that most social media platforms and online forums require an email address to sign up, you could be missing important information by not knowing it.

When conducting a basic background search there are times you don’t even pull up one email address on a subject. There are ways to find someone’s email address online.

Tools to Try

Where does the subject work? Knowing the name of the company (as long as they have a website?, can be step one. Next, use an email look up tool.

  1. Hunter..io: They have a free search tool on their website. In the example below, I used it to find email addresses for our website, www.e-chatter.net. Two email addresses were found. The great part of this is that even though they don’t provide the entire email address, you can see the format in which the company uses for their employees. If you were searching for me, you would know that my name is Kathy Doering. Easy to figure out that we use first name initial and last name as our format.
Email addresses

2. Rocket Reach: Search by name + Company, or Linkedin URL. You can also search by locations, title, industry, revenue, SIC, and + 15 other attributes & filters. You will have to sign up for a free account with this site however.

When searching for Kathy Doering, Rocket Reach found 3 correct email addresses. They also found several low ranking results that were not connected to me. They did have false positives like any other search tool.

Email address look up

3. Search using Duck Duck Go: Using an alternative search engine like DuckDuckGo, is a little known trick. Use “@domainname.com” in the search bar. Also try “@domainname.com” contact. This is not something that will work in Google or Bing. You can include the name of your prospect in the search if you’re looking to contact someone in particular, or just keep it generic.

In case you already have an email address and want to check to see if it is legitimate, refer to our blog post from May 2020, “Who is Tied to This Email Address?”

Don’t forget Hashtags!

Have you used hashtags in your online investigations? What is the first thing that comes to your mind when you hear the word hashtag or see the symbol (#)? Do you think of Twitter? Or maybe Instagram, LinkedIn, or even Facebook? Social media users notice hashtags within posts. Some users follow hashtags. Some create them for political purposes. Others use them to track an event or even to make a point. Millions of hashtags are used in Twitter alone each day.

What Makes Up a Hashtag?

A hashtag is simply a keyword phrase, spelled out without spaces, with a pound sign (#) in front of it. Wikipedia calls it a type of metadata tag used on social networks. Looking for the sale of a certain drug in social media? Search the hashtag. Be sure to gather the street names the drug uses, so you get a full picture.

How else can this be used in your investigations? If you are working a high profile criminal case you will want to include this in your research. I would recommend starting in Twitter. If you find a fair amount of information there, I recommend using Tweet Deck and build yourself a dashboard. This will allow you to keep track of any developments using relative hashtags in real time.

Once you have located some good hashtags related to your case, cross reference them in other platforms. Not only will it potentially produce some good information (who, what, where and why), it may also allow you to search photos attached to the post for other possible clues.

Case Study: Hashtag Led to Username

A recent scan we conducted on a person of interest came up empty. Using multiple software platforms as well as good old-fashioned hunting, led to nothing. While searching, we found an important hashtag. By researching the hashtag in each social media platform, we located our person of interest. The username was such, that is just didn’t get picked up by any software platform. It was a very unique variance of this individual’s real name. From there we found a very public profile of the subject.

It is just another example of using hashtags in online research.

Hashtags to Try for Investigations

Take a look at some interesting hashtags next time you are in Twitter. One of the best is #breakingnews. This hashtag can quickly bring you up to speed on news breaking in the moment.

There are so many more, as the photo below showcases.

Photo: https://ritetag.com/