AI-generated virtual influencers are computer-generated characters or personas that exist solely in the digital realm. These influencers are created using artificial intelligence and are designed to mimic human-like appearances, behaviors, and personalities. They have gained significant popularity in recent years, particularly on social media platforms. Here are some key points about AI-generated virtual influencers: Creation […]
social media influencers
How to Spot Social Media Influencer Fraud
Influencers are everywhere…on television commercials pushing certain brands, on the radio talking about products they use, and now on social media…which is probably the most impactful means of marketing nowadays. What exactly is an influencer? It is an individual who has the power to affect purchase decisions of others because of his/her authority, knowledge, position […]