Photo: medium.com One of the most fascinating aspects of social media for me has always been the psychological angle or behavioral science to it all. Behavioral science is a field that analyses human behavior. It focuses on observing, describing, explaining, predicting, and modifying behavior through systematic observation and manipulation of environmental variables. This can be […]
social media monitoring
From Posts to Paychecks: The Influence of Social Media in the Workplace
In today’s hyperconnected world, social media applications have become the go-to space for people to share their thoughts, feelings, opinions and experiences. While social media has endless benefits, such as staying connected with friends, family and the world at large, the boundaries between personal and professional life have never been blurrier. It is well known […]
Competitive Intelligence Investigations
In the business world, one could say with confidence that everyone is spying on everyone else. It’s a given and possibly more popular within certain industries. Competitive Intelligence initiatives in business is almost critical for the business owner. Whether the company is small, medium, or large, this type of intelligence gathering is important. Now with […]
TikTok & the Gabby Petito Case
Gabby Petito, a young and beautiful Social Media Influencer, went on one travel adventure after another with fiancé Brian Laundrie. And thens suddenly, it all took a very dark turn. With Gabby Petito’s potential remains being recently identified in Wyoming, and fiancé Brian Laundrie still missing, this case has captivated the hearts of many across […]
You Shouldn’t Post That Here
By now we have all been schooled on what we shouldn’t post publicly in social media and why. In fact, you can read all over the internet why it is not a good idea to post your COVID vaccination card. It is also not a good idea to post about vacation plans. When it comes […]