From Posts to Paychecks: The Influence of Social Media in the Workplace

In today’s hyperconnected world, social media applications have become the go-to space for people to share their thoughts, feelings, opinions and experiences. While social media has endless benefits, such as staying connected with friends, family and the world at large, the boundaries between personal and professional life have never been blurrier. It is well known to some, but sadly not all, that what you share on social media can have a profound impact on your career and personal reputation. It’s a double-edged sword, a powerful tool for self-expression and networking, but one that can also be a slippery slope, potentially costing you your job and damaging your reputation in the blink of an eye. There are many ways, within the intricate web of social media, you can experience real-world consequences of the content you choose to share. 

Current Events

First of all it has to be taken into account that the world is currently under a considerable amount of stress. Natural disasters have resulted in loss of lives, widespread destruction, and escalated tensions among nations and individuals. At this very moment, we are watching an unfolding conflict between Israel and Hamas, prompting people from all around the globe to express their thoughts, feelings, emotions, and political stances on social media regarding this complex issue. This war has ignited powerful sentiments worldwide, with many taking sides in this particular conflict. 

The Associated Press (AP) recently found themselves in a predicament when one of their reporters, stationed in Gaza, was discovered to have a long history of publicly condemning Israel as an oppressive, apartheid regime. This raised concerns about the reporter’s ability to provide objective coverage of this conflict. A deep examination of the reporter’s X profile (Twitter) uncovered multiple tweets dating back to 2019, reinforcing the perceptions that his views on Israel were deeply rooted. 

As a result, AP has taken the steps of relieving the reporter from his duties and is actively investigating his social media history. Interestingly enough, this is not the first time such an incident has occurred at AP. In 2021, the organization hired and subsequently fired a Stanford graduate who had previously posted anti-Israel content on social media. The question is, did either of these employees ever wonder if what they shared on their social media would be reviewed by their employer? 

Social Media and the Hiring Process

Recent data from The Harris Poll revealed that a significant 71% of hiring decision makers concur on the effectiveness of scrutinizing candidates’ social media profiles as a screening tool. This statistic underscores a proud shift in the way our society approaches hiring practices. Social media’s influence has grown to such an extent that your resume is no longer the sole focus during the application process. 

DeeAnn Sims-Knight, the visionary founder of Dark Horse PR, aptly captures this evolving landscape: “Because we tend to view our personal social media accounts as being “personal”,  there’s a good chance that by viewing someone’s profile, you’ll get a glimpse into their personality beyond their resume.”

In this digital age, where our online presence can be as impactful as our real-world identity, it has become increasingly vital for job seekers and professionals alike to carefully curate their digital footprint. Your online presence isn’t just an extension of your resume; it’s an essential part of your professional identity. 

Social Media and the Workplace

Over the course of our seven years in business at E-CHATTER, we have seen first hand human behavior through social media and the role it plays in the workplace. According to Zippia, 98% of workers have social media for their own personal use. Alongside that statistic, 77% of workers report using and engaging with social media at work. It is not uncommon for employees to exhibit patterns and tendencies when sharing content online throughout their day. Many individuals are drawn to sharing an abundance of personal information. According to Harry Denley, a hacker and Security and Anti-Phishing at MyCrypo, said: “Most people are very verbose about what they share online. You can find virtually anything…” 

People Magazine shared some truly astonishing testimonies of individuals who either experienced firsthand or witnessed the repercussions of their online activities. One particularly shocking case involved a nurse who shared posts to her Facebook such as, “Soooooo sleepy here in the ICU. Will someone please code and give me something exciting to do? #isthatbad?” alongside racist comments. What made this even more astonishing was that the nurse had tagged her posts with the location of the hospital where she worked. 

Another example within the article showcased a co-worker who was dismissed from their job for indulging in marijuana and alcohol during work hours and proudly shared photos of these activities to social media. Unsurprisingly, their boss discovered the incriminating posts and promptly terminated the employee. 

One of the most ironic stories shared of them all was the tale of a firefighter who was let go from his position after leaving work multiple times for an “emergency”. He was later caught sharing images to social media of him swimming in a pool and riding quads posting, “sometimes you just need to F-off from work”. 

Social Media Oversharing

To comprehend this tendency, we must consider the unique dynamics of social media. Many perceive it as an outlet where they can shout into the void, assuming their posts will go unnoticed or that their identity will remain concealed. Sharing on social media offers a buffer period between the confession and the consequences, completely removing the power of face-to-face interactions. More than anything, most underlying reasons for oversharing on social media have to do with chasing clout or those “15 minutes of fame”. It can alleviate feelings of isolation, connecting individuals with like-minded people who empathize with their experiences. 

With these insights in mind, E-CHATTER approaches online investigations with the understanding that there is a high likelihood that someone, at some point, may have inadvertently shared crucial information. Let’s consider a few real-life stories that vividly illustrate the unforeseen consequences of thoughtless digital actions. 

Social Media History

While some individuals face termination in the workplace due to their current posts or comments, others may be terminated based on their social media history. Depending on the company’s policies, your social media past can hold as much significance as the posts made during your tenure. E-CHATTER has taken on cases that involved scrutinizing individuals due to discrepancies in their work history as listed on their resume. In one notable instance, an individual asserted that they had long-term employment with some of the most prestigious companies and organizations in their industry, a claim that didn’t stand up to analysis.

As our investigation unfolded it became evident that this individual was operating online under a different name. They were actively hosting a podcast that delved into their life, exposing a trail of admissions related to drug use and inappropriate content. This revelation proved to be a potential catastrophe averted for the employer, underscoring the importance of thorough background checks and the observance of a potential hire’s digital footprint.

In conclusion, the ever-expanding digital landscape has significantly altered the way we perceive and interact with the professional world. Employers must recognize the importance of closely monitoring their employees’ and potential hires’ online presence, especially in relation to sensitive topics such as race, sex, and discrimination. By proactively addressing and mitigating any harmful or inappropriate online content, businesses can not only safeguard their own reputation but also foster a more inclusive and respectful work environment. In today’s interconnected society, the boundary between one’s personal and professional life has become increasingly blurred, making it imperative for employers to adapt to these new realities and take a proactive stance in promoting a workplace culture that upholds respect, diversity, and equality for all.

Are Background Checks Failing Us?

All one has to do these days is turn on the local news to hear about another teacher, coach or employee being accused of a crime of either drugs or child sexual abuse. If you are like me, the first question you think of is, “Don’t they do background checks?” What we are starting to find out, is yes they do. The problem is with the way in which the background checks are being done and by whom.

Let’s start with the basics and the must haves. The FCRA, or the Fair Credit Reporting Act, was passed in 1970 to ensure regulations of the collection of credit information. Additionally, The Equal Employment Opportunity Commission   governs how this is to be done:

 In all cases, make sure that you’re treating everyone equally. It’s illegal to check the background of applicants and employees when that decision is based on a person’s race, national origin, color, sex, religion, disability, genetic information (including family medical history), or age (40 or older). For example, asking only people of a certain race about their financial histories or criminal records is evidence of discrimination.

Where the problem lies, in may cases, is with the actual agencies in which background companies receive their information. They may not be updated regularly enough. That in and of itself is a problem. But the list goes on…

background checks

You may be surprised to learn the following flaws:

  1. The FBI offers a National Criminal Information Center which is great, as long as the crime was reported to the FBI. Beginning in 1967, it is  dependent on records that have been provided by criminal justice agencies. It operates under a shared management concept between the FBI and federal, state, local and tribal criminal justice users.
  2. Many times education is not checked out thoroughly which can be very detrimental down the road. This includes professional licenses.
  3. They often don’t utilize the information from paid data bases.
  4. Social Media is rarely included. I don’t mean the prospective employee gives up passwords.  That should not ever be done in my opinion, however much can be gleaned by conducting a deep web investigation, without that information. A social media background check may reveal quite a lot about the character of the individual. Many HR execs are looking anyway, however hiring an agency is the safest way to go. A best practice is to never review your candidates’ social media profiles internally. This is beneficial because an agency’s review and social media report respect your candidate’s privacy and alleviates your employees from reviewing content that could lead to accusations of discrimination or violations of freedoms.

 

 

The Pros and Cons of Social Media Background Checks

You are in the process of interviewing candidates for a position and you have narrowed it down to your top 3. Typically you conduct background checks by calling references and verifying previous employment. But in today’s world where everything revolves around social media, it’s no surprise that Human Resources departments are turning to social media platforms to check their candidates’ backgrounds before making any hiring decisions.

Let’s take a look at the Pros and Cons of conducting social media background checks:

Advantages

1. Easy Background Check

Social media screening is a cheap way for a background check, the employer can access them anywhere they are and can make an immediate decision of hiring the candidate. It saves a lot of time to learn about the candidate through Facebook and LinkedIn profiles and does not require any additional money to be spent. Facebook posts are an easy insight into the candidate’s day to day life; Twitter is good to learn about how opinionated they are or about their personal thoughts. On the other hand, LinkedIn is good to learn about their professional makeup. With so many aspects available on the web, it is easy to know about the candidate in a complete way.

2. Eliminating Discrepancies

Social media background checks are a good way to confirm information on a candidate’s resume. Social media sites often provide information on the user’s previous occupations and work history. You can compare to see if there are any discrepancies in the resume they submit for the open position. A candidate may also claim to be an expert in a specific subject matter or have participated in certain volunteering efforts. Most of this information can be confirmed online on their social media platforms.

3. You Learn Who Your Candidate Really Is

Why do people tend to be more open and vulnerable on social media? Whether on Facebook, Instagram, or Twitter, users often let their guard down and are completely honest. Whatever the reason, this can prove to be beneficial to HR because few candidates feel free to truly be themselves in such a formal and high-pressure environment. During the job interview the candidate tends to put up the best foot in every aspect, hence, it does not provide the complete picture as to how a candidate will behave on a day to day basis at work.

But looking at online profiles can tell you what someone is passionate about or how they treat other people. It can also help you spot red flags. Does your candidate have a habit of ranting about her boss and colleagues online? Does an applicant who seemed friendly in the interview crack racist or sexist jokes on Twitter?

The information revealed by a social media background check is rarely essential to the hiring process, but in some cases, it can help you spot major red flags about a person’s character. Respect for others is always the main agenda for an employer that they look in a candidate and this information can easily be found in social media space. Someone who badmouths a company or spouts off derogatory remarks online is not a good ambassador for your brand and is probably someone you want to pass over when you are hiring.

 

Disadvantages

  1. Legal Risks

While your social media background screening may seem innocent and purely professional, you could be exposed to potential legal risks in terms of privacy and human rights should your background screening methods be used against you. The legal risks may arise from the public information you gathered about the candidate.

For example, a candidate might list his age, race, religion, or sexual orientation as part of a Facebook profile. Whether you want to admit it or not, subconsciously learning this information about an applicant may affect how you feel about them. Hiring managers are at full liberty to have their own opinions about sensitive political, religious, and lifestyle matters, however, the second those opinions influence a hiring decision, they become discrimination.

  1. Privacy Settings

Most social media sites allow users to adjust the privacy settings on their profiles. Smart candidates are more careful with what they post online. With this knowledge, candidates can easily create a social media profile that works to their advantage and HR has no choice but to accept what can be seen publicly as the truth. Be mindful that what you see is not always what you get.

  1. You Might End Up Wasting Time

One of the biggest problems with social media background checks is that it’s unpredictable. Finding people on Facebook, Twitter, or LinkedIn can be a challenge if you don’t share any connections or mutual friends. And even if you do find your candidate, privacy settings on social platforms can make it impossible to view their posts. Social media background checks can end up being a lot of work for potentially no return.

Conclusion

If you’re thinking about browsing the social media profiles of your top candidates, you need to consider both arguments before deciding.

Always run other types of background checks regardless of your position on social media background checks. Social media can tell you more about a person – from general likes and dislikes to character details – but it can’t replace traditional and trusted background check sources such as criminal screenings and employment verification checks.

If you ever decide to use a candidate’s social media profile for hiring purposes – whether to find contact information or to run a full-blown social media background examination – have someone other than the hiring manager do the work. Looking at a Facebook page can unintentionally reveal too much information – as such, it’s a good idea to have a person uninvolved with the hiring manager look through the applicant’s social accounts and prepare a report of relevant or potentially relevant information. This person can act as a filter, keeping information that might create a bias out of the hands of the hiring manager.

 

 

 

About Us:

We have been mining social media since 2007 for our clients. By utilizing best in class software programs, we offer a service called eChatter.

eChatter works with you to obtain your objectives in a fast, accurate and reliable facet. By keeping our strengthened principals, yet evolving with this industry, we lead in social media monitoring. Since 2007, we have been dedicated to providing our customers with the most authentic data.

 

We offer:

·       Deep Web Scans

·       Jury Vetting

·       Jury Monitoring

·       Quick Scan

 

 

www.e-chatter.net

(866) 703-8238